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Last year, the BMW Group caused a stir when it presented the BMW Vision Neue Klasse . With this project, the high-end manufacturer wanted to show what the next generation of vehicles from the BMW brand could look like.
The Vision vehicle features a clear design language, reduced to the essentials, with generous surfaces and a few striking lines, as well as an innovative information display across the entire width of the windshield. Italian premium supplier Alcantara SpA supplied its high-quality Alcantara material for parts of the cream interior, giving the vehicle a summery, sporty touch.
The BMW Vision Neue Klasse was presented to the public for the first time at the IAA MOBILITY 2023 in Munich, to great success. More than half a million people witnessed a successful show that was represented throughout the city. The IAA MOBILITY is a signal of new beginnings, the automotive industry shows the strength of will and the capacity for innovation necessary to make the transformation towards sustainable mobility.
“ Alcantara shares this spirit and is committed to a sustainable future ,” says Andrea Boragno, president of Alcantara SpA. “ Alcantara reached an important milestone in 2009 by receiving carbon neutrality certification for the first time . We are very proud of it. This success is the result of the company’s “from cradle to grave” approach and its commitment to offsetting its entire impact in the form of CO 2 equivalents thanks to carbon credits from certified offset projects and verified. Alcantara, a pioneer in sustainability, recently published its 14th Certified Sustainability Report , reaffirming its commitment to the highest levels of transparency and a verified approach to sustainability. »
Both established brands and newcomers to the automotive scene rely on Alcantara, which was particularly visible at IAA MOBILITY.
Alcantara SpA – www.alcantara.com
Founded in 1972, Alcantara represents one of the leading Made in Italy brands. Registered trademark of Alcantara SpA and the result of a unique and exclusive technology. Alcantara® is a highly innovative material offering an unrivaled combination of sensory, aesthetic and functional qualities. Thanks to its extraordinary versatility, Alcantara is the material chosen by major brands in many fields of application: fashion and accessories, the automotive industry, interior design, interior decoration and consumer electronics. . These characteristics, combined with a strong and certified commitment to sustainability, make Alcantara express and define the contemporary lifestyle. Since 2009, Alcantara has been certified “Carbon Neutral”, meaning that the company has identified, reduced and offset all CO2 emissions arising from its activity, not only in the production process, but also in the use and disposal of the product itself (“from cradle to grave”). To present its progress in this area, Alcantara develops and publishes a sustainability report every year, certified by BDO and available on the company website. Alcantara’s headquarters are in Milan, while the production plant and research center are in Nera Montoro, in the heart of Umbria (Terni).
More information :
- instagram.com/alcantara_company/
- twitter.com/alcantaraspa
- facebook.com/alcantara.company
- youtube.com/alcantaracompany
AMILCAR MAGAZINE GROUP
Selection by: Rachel Joulia-Helou, editor-in-chief of AMILCAR MAGAZINE GROUP.
AMILCAR MAGAZINE to discover on Linktr.ee: https://linktr.ee/amilcarmagazine
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- Rachel Joulia-Helou, editor-in-chief of AMILCAR MAGAZINE GROUP.
- Alexandre Joulia, photographer and deputy editor of AMILCAR MAGAZINE GROUP.
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Discover our brands in the windows of the Club Amilcar on B Signature Group :
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