PALLADIUM HOTEL GROUP ENTERS THE MIDDLE EAST WITH USHUAÏA UNEXPECTED HOTELS & RESIDENCES

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Palladium Hotel Group  strengthens its international presence with its arrival in the Middle East. The project will be delivered in collaboration with Al Marjan and Almal Real Estate Development, an award-winning luxury real estate developer based in the region.

PALLADIUM HOTEL GROUP ENTERS THE MIDDLE EAST WITH USHUAÏA UNEXPECTED HOTELS & RESIDENCES .

Jesús Sobrino, CEO of Palladium Hotel Group, said:  “This is a three-fold and crucial milestone for our business, as we unveil our arrival in the Middle East, the growth of an iconic brand for Palladium Hotel Group, as well as the group’s first breakthrough in the field of branded residences. We are proud to bring this project to fruition alongside two partners who share our values ​​of service and entertainment, and we thank Almal Development and Al Marjan for their trust. »Jesús Sobrino, CEO of Palladium Hotel Group,

The ambitious project, attracting more than $100 million in investment, will include 442 hotel rooms and residences. This is the first time that the iconic Ibiza-born brand, now known as Ushuaïa Unexpected Hotels & Residences, has opened an establishment abroad, incorporating the concept of residences. 

Dmytro Starovoitov, Co-Founder of Almal Real Estate Development, said:  “Our new brand development project reflects Almal’s commitment to offering an unrivaled level of luxury and sophistication in the field of hospitality and entertainment. As a full-service investment and development company, we are delighted to introduce Ushuaïa Unexpected Hotels & Residences to the UAE, unveiling a revolutionary concept of hospitality with unrivaled experiences. »Dmytro Starovoitov, Co-Founder of Almal Real Estate Development

The hotel and residences will be located on Al Marjan Island in Ras Al Khaimah, a major tourism and investment destination in the region. They will offer a stylish beach club, a refined restaurant and an exceptional infinity pool, all overlooking the picturesque Arabian Gulf, and located next to Wynn Resort Island.

Arch. Abdulla Al Abdouli, Managing Director of Marjan, said:  “As a leading real estate developer in Ras Al Khaimah, we are very excited to shape the future of premium lifestyle, on Al Marjan Island thanks to the launch of this prestigious project. We are committed to always providing rewarding opportunities for investors and unparalleled experiences for residents as well as visitors, thereby strengthening the island’s appeal as a premium destination. »Arch. Abdulla Al Abdouli, Managing Director of Marjan,

From left to right: Khaled Assaf – Commercial Director, Marjan, Arch. Abdulla Al Abdouli, Managing Director, Marjan, Jesús Sobrino, CEO, Palladium Hotel Group, Palladium Hotel Group, Dmytro Starovoitov, Founder, Almal Real Estate Development .

After Ushuaïa Unexpected Hotels & Residences, here is The Unexpected Hotels & Residences

Since its launch in 2011, Ushuaïa Unexpected Hotels has distinguished itself as a pioneering luxury brand, seamlessly combining exceptional accommodations and high-level musical entertainment.

Ushuaïa Ibiza Beach Hotel, the brand’s first-ever two-hotel property, has been at the forefront of trends for over a decade, offering a premium dining experience, a wide range of VIP experiences and services, as well as a careful selection of suites with avant-garde design and innovative services. 

Now, Palladium Hotel Group announces another step in the evolution of this beloved brand with the launch of The Unexpected Hotels & Residences. This collection, launched under the aegis of the Ushuaïa Unexpected Hotels & Residences brand, focuses on the guest experience within the hotel and introduces a new business segment, branded residences.

The Unexpected Hotels & Residences will preserve the innovative and disruptive spirit of Ushuaïa Unexpected Hotels & Residences while retaining the essence of the parent brand in terms of visual identity, with recognizable elements such as its typography, its characteristic color or the iconic hummingbird icon, but also by elevating its hotel and residential offering to a new level of luxury and exclusivity, in response to the growing expectations of discerning travelers.

The implementation of this new brand identity will take place gradually at the end of this summer season, culminating in the renovation by 2025 of The Ushuaïa Tower, whose name will be renamed The Unexpected Ibiza Hotel.

From the next summer season, in 2025, the emblematic establishment located in Playa d’en Bossa (Ibiza), will continue to surprise these loyal and new guests, with its unique concept combining accommodation, gastronomy and entertainment in its two spaces: The Unexpected Ibiza Hotel renovated, comprising 181 rooms and suites, the Ushuaïa Ibiza Beach Hotel, offering 234 rooms and suites.

Finally, by 2026, the brand will welcome its first location outside of Europe with the planned opening of The Unexpected Al Marjan Island Hotel and The Unexpected Al Marjan Island Residences.

About Palladium Hotel Group

Palladium Hotel Group is a Spanish hotel company with over 50 years of experience, owned by Grupo Empresas Matutes (GEM). The group owns more than 40 hotels and more than 13,000 rooms, spread across 7 countries: Spain, Mexico, Dominican Republic, Jamaica, Italy, Brazil and the United States, and manages 10 brands: TRS Hotels, Grand Palladium Hotels & Resorts , Palladium Hotels, Palladium Boutique Hotels, Fiesta Hotels & Resorts, Ushuaïa Unexpected Hotels, Only YOU Hotels, BLESS Collection Hotels, the licensed Hard Rock Hotels brand with 3 hotels in Ibiza, Tenerife and Marbella and the short-lived 45 Times Square Hotel brand. Palladium Hotel Group is characterized by its philosophy focused on caring for its team and offering its guests high quality products and services.

To find out more, go to:  www.palladiumhotelgroup.com/fr 

About Almal Real Estate Development:

Almal Real Estate Development is a dynamic investment and development company headquartered in Dubai, United Arab Emirates. Specializing in high-yield projects in the hospitality and residential sectors, the company draws on extensive expertise in the fields of investment, real estate and construction. Almal Real Estate Development Company is proud to be recognized as an award-winning real estate company, having received the prestigious Pillars of Real Estate Awards 2024 for its outstanding achievements in the private villa projects category for the year 2024. The developer’s residential portfolio features Harrisoni La Mer in Dubai, a two-story luxury haven seamlessly blending refined design inspired by Arabic traditions with European living. These fully furnished villas offer a retreat from the world, radiating comfort and style. In the hospitality sector, Almal Real Estate Development’s flagship project is a luxury hotel and residence located on the beachfront of Al Marjan Island in Ras Al Khaimah, UAE. This major project represents nearly 422 rooms, various dining options and activities. It demonstrates Almal’s commitment to redefining luxury hotel experiences.

About Marjan:

Marjan is the leading freehold property developer in Ras Al Khaimah, responsible for groundbreaking developments such as Al Marjan Island, aimed at positioning Ras Al Khaimah as one of the region’s leading tourism and investment destinations. Tasked with developing beachfront, city and mountain destinations that will enhance the Emirate’s competitiveness, Marjan’s strategic approach is to leverage Ras Al Khaimah’s natural assets and lay the foundations for future expansions of the Emirate. With its world-class communities in Ras Al Khaimah, Marjan attracts foreign investment as well as international visitors and positions the Emirate as a strong investment and tourism hub.

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